Interview with Karim Sattar
Karim Sattar is best known internationally as a cosmetics professional and makeup artist. The charming beauty artist feels right at home at glamorous events, award ceremonies, festivals, and in glossy magazines the world over.
Clients such as Jane Fonda, Princess Charlene of Monaco, Auma Obama, and Marie Bäumer appreciate his professional creativity and place their trust in his talent. For this expert, natural beauty is always a reflection of the harmony created by body, mind and soul. Karim, as Global Communications Expert for PRIMAVERA since April 2021, has been busy presenting the brand worldwide at training sessions, seminars and expert talks.
The editors of the german Biouty-Magazine spoke to Karim about his work, his love for nature and his fascination with aromatherapy.
(We were kindly allowed by Biouty to publish the entire interview here, translated into English for our international community).
BIOUTY: Karim, we have known each other for many years, during which you were booked as an international makeup artist. You also provided BIOUTY with regular reports on your travels, film festivals and glamorous events with popular stars. What has now led you to the foothills of Alps and to PRIMAVERA?
KARIM SATTAR: I spent my youth on a Demeter farmstead that is still being run by my parents. That’s why dealing with nature responsibly has been very important to me personally since my childhood.
Even today, I still need this “grounding”, and the time I spend with my family between assignments gives me a counterbalance to the multicolored, glittering luxury world in which I often travel professionally. Even as a makeup artist, I love everything natural and have been working in the natural beauty industry for almost ten years now.
It’s wonderful to see that naturalness is now also hot with my famous clients and that natural beauty has become a high priority - even in film and photo productions. Besides that, I have always been fascinated by fragrances, and aromatherapy has long played an important role for me personally. So the journey to PRIMAVERA wasn’t so far after all.
As a credible, thoroughly authentic green brand, PRIMAVERA’s values are important to me. Above all, I was really impressed by the pioneering work of the company’s founders, Kurt L. Nübling and Ute Leube: The PRIMAVERA aspiration to use high quality organic raw materials almost gave me a sense of having a family connection. My personal interaction with these two very special people helped me to ultimately make my decision.
I feel especially honored that, in my new mission as Global Communications Expert, I have the opportunity to share the PRIMAVERA joy of life with the world and connect with many people.
BIOUTY: As the communications expert who presents the brand internationally, you are sure to have multiple responsibilities. Will you continue to work as a makeup artist?
KARIM SATTAR: Yes, of course, I will be working as a makeup artist in the future. I love creating looks and emphasizing the beauty of my clients. My focus is always on natural beauty. That includes supportive accompaniment of the campaigns and active involvement in designing PRIMAVERA text and imagery. Close communication with Product Management is particularly important in this regard, since the cornerstone for the multifaceted communications strategy is set right from the start of product development.
A specific makeup look does not really take center stage for such productions. It’s much more important to create a natural appearance for the skin that conveys health and well-being. And hopefully, next year the Oscar events will once again appear on my calendar.
BIOUTY: PRIMAVERA does not actually have decorative cosmetics in its portfolio of products. And yet, you do use several products in your makeup work. Would you mind giving us some pointers?
KARIM SATTAR: The wonderful hydrolates = organic floral waters are a must for me. In the course of photo and film productions, things often tend to “heat up”, so a few sprays of the fragrant floral waters help cool things down. Moreover, they also have a nourishing effect as moisturizers, and Rosewater, for instance, calms irritated skin. I also use these products regularly as makeup setting sprays.
The new lip balms are another highlight for me. They nourish the lips, making them wonderfully soft, giving your mouth a sensual yet natural luster. They also have a very seductive scent. I also use the lip balms under color lipsticks, since especially the rich reds or dark berry shades demand superbly nourished lips. This way, the lipstick stays on longer and simply looks a lot more elegant.
The pure and natural scent of Organic Rose and Organic Mandarin Red make the Lip Balm Care & Glow so enchanting. The Care & Repair refreshes with Organic Lemon and Organic Litsea. In this instance, the cold pressed Organic Hemp Seed Oil provides for particularly smooth, supple and well-nourished lips.
And no matter whether I’m at home or at work, I always have a Room Spray or a Diffuser with me for aromatic natural scents. Depending on the atmosphere, they create a great mood, have a calming effect or promote relaxing moments. I find the convenient Petit Diffuser especially practical, so I can always have it with me. And I always have my absolute favorite essential oil, the Japanese Yuzu Lemon, with me.